Built by the people who close pest control leads for a living.

Pronto's conversations are built from a sales methodology that has driven hundreds of millions of dollars in pest control revenue over the last five years. The person behind that methodology works with us directly but isn't ready to go public yet. He still runs one of the largest pest control sales operations in the country.

Every Pronto conversation follows a qualification sequence built from thousands of real pest control calls: pest type, property details, urgency level, scheduling. One question at a time, the way a good salesperson would.

The AI detects which of five emotional triggers the lead is feeling — relief, safety, satisfaction, peace of mind, or resolution — and adapts. When a homeowner says “we've been dealing with this for months,” Pronto shifts to safety framing. When someone mentions DIY attempts, it acknowledges the effort before redirecting to professional treatment.

Pronto auto-detects language and responds natively in English and Spanish. Not translated scripts. Real bilingual conversation. In Miami, 65% of homeowners looking for pest control speak Spanish at home. Houston, Phoenix, LA — same story.